DEWI, Melati Kusuma; KURNIA, Dede; YUSUP, Ismail. The Effect of Gender Perception and Lifestyle on Purchase Decisions of NAYME.IDN Consumers. EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi, [S. l.], v. 5, n. 6, p. 10100–10115, 2026. DOI: 10.56799/ekoma.v5i6.18576. Disponível em: https://al-haramjournal.co.id/EKOMA/article/view/18576. Acesso em: 6 sep. 2026.