AKBARINA, Farida; KHOIRUNNISA, Rizqi; MUSLIM, Shohib. Optimalisasi Brand Image Melalui Kualitas Pelayanan dan Electronic Word of Mouth pada Hotel Aston Inn Batu. EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi, [S. l.], v. 4, n. 4, p. 6396–9404, 2025. DOI: 10.56799/ekoma.v4i4.8740. Disponível em: https://al-haramjournal.co.id/EKOMA/article/view/8740. Acesso em: 13 aug. 2026.