SIMARMATA, Okta Naomilyanika; WARDHANI, Masitha Fahmi; WISMANTORO, Yohan; PUSPITASARI, Diana. Analisis Pengaruh Celebrity Endorsement, Brand Image, dan e-WOM Terhadap Keputusan Pembelian Skincare Serum Wajah MS Glow . J-CEKI : Jurnal Cendekia Ilmiah, [S. l.], v. 4, n. 4, p. 1361–1380, 2025. DOI: 10.56799/jceki.v4i4.9853. Disponível em: https://al-haramjournal.co.id/J-CEKI/article/view/9853. Acesso em: 24 aug. 2026.