Putri Apriyani, Della, and Dendi Anggi Gumilang. 2025. “Pengaruh Social Media Influencer, Brand Awareness, Dan Perceived Price Fairness Terhadap Purchase Intention Konsumen Gen-Z”. J-CEKI : Jurnal Cendekia Ilmiah 5 (1):569-84. https://doi.org/10.56799/jceki.v5i1.11942.