Abyan Husain Saefurrahman and Nizhamuddin A B 2024. Tren Green Marketing dan Dampaknya terhadap Loyalitas Pelanggan serta Citra Merek: Studi Kasus Patagonia. PESHUM : Jurnal Pendidikan, Sosial dan Humaniora. 4, 1 (Dec. 2024), 971–979. DOI:https://doi.org/10.56799/peshum.v4i1.6909.