Pengaruh Kualitas Layanan Digital Banking Terhadap Kepuasan Nasabah Pada Bank Syariah Indonesia Di Kabupaten Subang
Main Article Content
Abstract
Service quality is one of the factors of consumer satisfaction, so service quality is very important for the business world and organizations. Customer satisfaction with banking services brings long-term benefits to the bank and provides a competitive advantage for the bank itself compared to other banks. If customers are consistently satisfied with their bank's services, they are less likely to switch to another service provider or bank. This way, customers are more likely to reuse the service and promote it to others. The aim of this research is to determine "The Influence of Digital Banking Service Quality on Customer Satisfaction at Indonesian Sharia Banks in Subang Regency". This research is a type of quantitative research. The data in this research was collected using a questionnaire from 100 respondents who used digital banking services from sharia banks. This research uses a sampling technique using Purposive Sampling technique. In this research, the data analysis technique used is SPSS version 29 software. The research results show that the quality of digital banking services has a positive and significant effect on customer satisfaction.
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
References
Arifudin, O. (2021). Manajemen Strategik Teori Dan Implementasi. Banyumas : Pena Persada.
Arifudin, O. (2022). Implementation Of Internal Quality Assurance System In Order To Improve The Quality Of Polytechnical Research. International Journal of Social Science, Education, Communication and Economics (SINOMICS JOURNAL), 1(3), 297–306.
Arifudin, O. (2023). Pendampingan Meningkatkan Kemampuan Mahasiswa Dalam Submit Jurnal Ilmiah Pada Open Journal System. Jurnal Bakti Tahsinia, 1(1), 50–58.
Arifudin, O. (2024). Utilization of artificial intelligence in scientific writing. Journal of Technology Global, 1(2), 131–140.
Athik Hidayatul Ummah. (2021). Komunikasi Korporat Teori Dan Praktis. Bandung: Widina Media Utama.
Bairizki, A. (2021). Manajemen Perubahan. Bandung: Widina Bhakti Persada.
Bank Indonesia. (2022). Proyek Garuda Menavigasi Arsitektur Digital Rupiah. Jakarta: Bank Indonesia.
Damayanti, F. (2020). Pengaruh Lingkungan Kerja Dan Karakteristik Individu Terhadap Kinerja Pegawai Bank BRI Syariah Kabupaten Subang. Islamic Banking: Jurnal Pemikiran Dan Pengembangan Perbankan Syariah, 6(1), 35–45.
Fasa, I. (2020). Eksistensi Bisnis Islami Di Era Revolusi Industri 4.0. Bandung: Widina Bhakti Persada.
Hadiansah, D. (2021). Membaca Perspektif Balanced Scorecard. Bandung: Azka Hafidz Maulana Foundation.
Hannan dkk. (2019). Pengaruh Kualitas Layanan terhadap Kepuasan Pelanggan dan Loyalitas Pelanggan. Jurnal Pustakawan Indonesia., 1(1), 42–53.
Labetubun, M. A. H. (2021). Sistem Ekonomi Indonesia. Bandung: Widina Bhakti Persada.
Rofiqoh dkk. (2020). Pengaruh Kualitas Layanan terhadap Loyalitas Jasa Transportasi Online dalam Perspektif Ekonomi Islam. Jurnal Ilmiah Riset Akuntansi., 9(4), 91-107.
Rusdianti. (2017). Kepuasan Nasabah terhadap Kualitas Layanan BNI E–Banking. Jurnal Dinamika Sosial Budaya., 18(2), 226–236.
Sembiring, I. M. (2024). Pendidikan Agama Islam Berwawasan Global Sebagai Dasar Paradigma Dan Solusi Dalam Menghadapi Era Society 5. Innovative: Journal Of Social Science Research, 4(2), 305–314.
Shavab, F. A. (2021). Dasar Manajemen & Kewirausahaan (Sebuah Tinjauan Teori Dan Praktis). Bandung: Widina Bhakti Persada.
Sofyan, Y. (2020). Studi Kelayakan Bisnis Telur Asin H-Organik. Jurnal Ecodemica, 4(2), 341–352.
Sondakh. (2015). Kualitas Layanan, Citra Merek dan Pengaruhnya terhadap Kepuasan Nasabah dan Loyalitas Nasabah Tabungan (Studi pada Nasabah Taplus BNI Cabang Manado). Jurnal Riset Bisnis Dan Manajemen., 19(1), 1–10.
Sudirman, A. (2020). Prilaku konsumen dan perkembangannya di era digital. Bandung: Widina Bhakti Persada.
Sugiyono. (2017). Metode Penelitian Kuantitatif, Kualitatif, dan R&D. Alfabeta.
Tanjung, R. (2020). Pengembangan UKM Turubuk Pangsit Makanan Khas Kabupaten Karawang. Jurnal Karya Abdi Masyarakat, 4(2), 323–332.
Tanjung, R. (2023). Pendampingan Meningkatkan Kemampuan Mahasiswa Dalam Menulis Jurnal Ilmiah. Jurnal Karya Inovasi Pengabdian Masyarakat (JKIPM), 1(1), 42–52.
Tharanikaran. (2017). Service Quality and Customer Satisfaction in the Electronic Banking. International Journal of Business and Management., 12(4), 67–77.